Organic traffic refers to the number of visitors to your site that come from Google's organic results.

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Measuring SEO Success
Now that you’ve put this beginner’s SEO guide into practice, it’s time to check your results. But how do you measure SEO success? It’s simple: you need to regularly monitor a few key metrics.

Organic traffic
The best way to measure organic traffic is to use Google Analytics (GA).

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(Haven't set up GA yet? Don't worry, we have a 5-step guide to do that.)

If your organic traffic numbers are increasing , that’s a good indicator that list of georgia consumer email your content resonates well, that your keywords aren’t too competitive, and that the links you’re building are working.

If your traffic numbers are declining , it's possible that your site has technical SEO issues, is targeting overly competitive keywords, or simply needs more time to start seeing results from your SEO efforts.



Average session duration measures the time between two clicks: the first click that took a user to your page and the second click that took them somewhere else .


“Elsewhere” can be another page on your website, a return to the SERPs… or any other page.

Average session duration can tell you a lot about how your content is performing.

If your content is boring or if users don't find answers to their questions, they are likely to click away.