You already know what mailing is , you understand how important it is and that buying ready-made lists is not the best alternative. But, in practice, how do you create a quality list and an efficient strategy?
There are ways to help create a relationship of trust between your company and your prospects , without having to buy mailing lists .
Next, check out our tips for creating your list and impacting users who are truly aligned with your goals!
Choose a good tool
It is very important to understand the need to incorporate technology apparel company database into your company. Those who have not yet adapted to digital transformation are already falling behind.
Email marketing tools are essential for automating processes , ensuring greater team productivity in executing the strategy, and enhancing campaign results.
They allow you to capture contacts, customize messages, schedule sending and much more. Check out some tools that can support your campaigns below:
RD Station : the platform created by the company Resultados Digitais, is today the most complete automation tool in Brazil. With it, you can create lead conversion actions , integrate with social networks, send emails, create landing pages , analyze actions and much more;
Mailchimp : Mailchimp is the ideal platform for those who want to take their first steps in email marketing campaigns. With the free plan, for example, you can store up to 2,000 contacts and send up to 10,000 emails per month;
MailJet : with this tool you can segment lists, create emails, personalize messages and monitor actions. The free plan allows you to send 6,000 emails per month and 200 per day;
LeadLovers : this Brazilian tool helps in all aspects of lead management, through it companies can interact in a personalized way (email marketing, SMS and Facebook Messenger) and create web pages;
Zoho : Zoho allows you to create, send and monitor email marketing campaigns. In addition to acting as an email marketing tool, it is also a CRM, helping the sales team convert more opportunities;
SendPulse : is a multichannel email marketing platform: SMS, web push and Facebook chatbots . It allows you to create mobile-friendly emailsthrough an easy-to-use drag-and-drop editor. You can also send trigger-based email marketing campaigns or set up autoresponders.