Tools for checking : SeoAuditor

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Last Modified and If-Modified-Since headers are configured Which will allow you to tell the search robot whether the page has changed since its last visit. If not, the robot will receive a recommendation not to visit it. This will improve the indexing of the site in Google, since the crawling budget will be spent on new or changed pages. In Yandex, this may not work, since its robot perceives the headings as a recommendation, and not an instruction for mandatory execution.


12. No mixed content If any page of a site with list of brazil whatsapp phone numbers the HTTPS protocol contains content transmitted via the HTTP protocol, the page is considered only partially encrypted. Tools for verification : Report Uri . A practical example: after installing an SSL certificate on a website, the "Trusted" mark in Chrome never appeared. However, it was present on technical pages without photo content.


The reason is trivial - all photos were stored on a subdomain to which the certificate was not installed - pages with mixed content appeared. 13. Configured CHPU (human-readable URLs) URLs use words rather than alphanumeric identifiers. The URL length should preferably not exceed 110 characters. Example: bad URL – site.ru/category-235/23r52r087; good URL – site.ru/remni-muzhskie. Tools for checking : Xenu , Screaming Frog SEO Spider .