The world's great companies have one thing in common: excellent brand value management . Knowing exactly what the value of your product is, the impact it generates in the market and the concept that consumers have about your image, is your sure path to success.
Below, we present two leading brands in their field that have left an indelible mark on people's memories. Check out these examples:
Apple: This company is the jewel in the crown: as we mentioned at the beginning of this article, its brand value is $1,159,000 million USD.
Google: The American-based search bosnia and herzegovina phone data engine has seen its brand value rise, according to a Statista report. In 2024, it stood at over $753.474 billion USD.
Make your brand valuable!
The way your potential customers understand and judge your brand is crucial to its success, so there's nothing better than understanding what's going on in their heads.
By doing research that takes into account the issues mentioned above, you will have a clear idea of what needs to be strengthened and even modified in your company and, thus, improve your brand image and increase your sales.
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