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in 2024-2025, the fragrance sector in China stands out as a burgeoning growth driver. In 2024, China’s fragrance market was valued at 20.7 billion RMB ($2.9 billion) and is projected to reach 51.5 billion RMB ($7.2 billion) by 2029, showcasing an impressive 22.5% growth rate, as per data from iiMedia Research.

The Chinese perfume and fragrance market 2024-2025
The Chinese perfume and fragrance market is on track for explosive estonia telegram number growth over the next five years, with experts projecting a double-digit compound annual growth rate (CAGR) that vastly outpaces the global average. This forecast comes from a white paper co-authored by Eternal Group, dsm-fir-menich, and Ipsos, which pinpoints a promising surge in market size from 22.9 billion yuan in 2023 to a whopping 44 billion yuan by 2028. This growth trajectory, at a CAGR of 14%, highlights the immense opportunities lying ahead, especially in contrast to the global average of just 3.7%.


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New start China’s perfume sector is not just recovering; it’s thriving.
The expected rebound in consumption, coupled with China’s vast population, spells out a golden era for fragrance sales. As Chole Lam, CEO of Eternal Group, emphasized, this kind of growth is unparalleled globally, with forecasts for other major economies like the US and South Korea hovering around 5.5% and 5.8%, respectively.