Radars these days for many reasons. They may not be reaching the massive numbers you’d see with a macro-influencer, but their reach is still considerable. Nano influencers — people with loyal followings of a few thousand people or so — may be desirable to the right brands, as well. Micro vs Macro-influencers: What are the Real Differences? Of course, the obvious differences between macro-influencers and micro-influencers are follower count and reach.
However, that’s not where the differences end. Each type comes alongside its own unique benefits buy argentina telegram database to consider. In general, macro-influencers: Either are celebrities or are so famous across social media platforms that they might as well be. Have the potential to bring in hundreds of thousands (or even millions) of dollars in media value. Generate fast, far-reaching results thanks to their impressive reach. Have audiences that are highly aspiration in nature.
Often work with sponsors through PR agencies or management companies specializing in social media influencer management. And of course, the bigger the name, the higher the price tag attached to their partnership will likely be. For instance, if you’re looking to get a Kardashian to rep your latest product, it could set you back hundreds of thousands of dollars. But Kim, Khloe, and company are no longer the only macro-influencer names in town, of course.