Lead Generation Through Online Courses and Workshops
Posted: Sat May 24, 2025 4:08 am
Offering free or low-cost online courses is a powerful way to attract high-quality leads—especially for consultants, agencies, and SaaS products.
1. Pick a Specific Problem to Solve:
Your course should address one key issue your ideal customer faces—like “How to Set Up Your First Email Funnel.”
2. Use It as a Lead Magnet:
Offer it for free in exchange for name new zealand mobile number list and email. Add a certificate or bonus template to increase perceived value.
3. Deliver Through a Platform:
Use tools like Thinkific, Teachable, or even a private YouTube playlist with email delivery.
4. Add Soft Upsells:
Mention your paid service or product throughout the course. Offer limited-time discounts or consultations at the end.
5. Track Engagement:
Follow up with the most active participants. They’re likely your warmest leads.
Online courses turn passive traffic into educated, motivated prospects—ready to take the next step with your offer.
1. Pick a Specific Problem to Solve:
Your course should address one key issue your ideal customer faces—like “How to Set Up Your First Email Funnel.”
2. Use It as a Lead Magnet:
Offer it for free in exchange for name new zealand mobile number list and email. Add a certificate or bonus template to increase perceived value.
3. Deliver Through a Platform:
Use tools like Thinkific, Teachable, or even a private YouTube playlist with email delivery.
4. Add Soft Upsells:
Mention your paid service or product throughout the course. Offer limited-time discounts or consultations at the end.
5. Track Engagement:
Follow up with the most active participants. They’re likely your warmest leads.
Online courses turn passive traffic into educated, motivated prospects—ready to take the next step with your offer.