Offering free or low-cost online courses is a powerful way to attract high-quality leads—especially for consultants, agencies, and SaaS products.
1. Pick a Specific Problem to Solve:
Your course should address one key issue your ideal customer faces—like “How to Set Up Your First Email Funnel.”
2. Use It as a Lead Magnet:
Offer it for free in exchange for name new zealand mobile number list and email. Add a certificate or bonus template to increase perceived value.
3. Deliver Through a Platform:
Use tools like Thinkific, Teachable, or even a private YouTube playlist with email delivery.
4. Add Soft Upsells:
Mention your paid service or product throughout the course. Offer limited-time discounts or consultations at the end.
5. Track Engagement:
Follow up with the most active participants. They’re likely your warmest leads.
Online courses turn passive traffic into educated, motivated prospects—ready to take the next step with your offer.