Another really fun form of content that involves

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Another really fun form of content that involves your audience proactively, is making quizzes. By offering your readers a quiz to take, they’re more likely to be engaged with your content than if you’d instead just sent out your regular weekly blog post email. It shakes things up!

Not only does it often provide more valuable content to your target audience, but it also gives you the opportunity to collect useful insights, trends and data points. In part, that’s how I’ve compiled my roundup of the latest blogging statistics—by sending periodic quizzes to my audience.

Example of this type of blog content: Should I Start a Blog? 8 Questions to Ask in This Free Quiz (ryrob.com)

29. Contests and Competitions
Running a contest or competition can be a great way to come up with content for your blog, algeria phone number library you ask readers to contribute a tip, photo, story, or something else that you could use as part of a blog post. (Plus, a short post announcing your contest—or a giveaway—is also useful blog content.)

Contests and Competition Types of Blog Content (Screenshot of Audley Photo Contest)
If you have a photography blog, you might run a contest that asks readers to submit, say, their best underwater photograph. You could then bring together the top 10 underwater photographs in a blog post and announce the winner.

Example: The World Through Your Lens: Our 25th Anniversary Travel Photography Competition (Audley)

Downloadable Blogging Content Types (for Your Blog)
As well as writing blog posts, many bloggers will produce some kind of downloadable content to use as a lead magnet. This is an incentive for readers to sign up for the blogger’s email list—offering them something of immediate value.

You may want to produce several different pieces of downloadable content, promoting these through different blog posts. Some great types of content to consider are:

30. Whitepapers
A business whitepaper is an in-depth report on a particular topic, usually presenting a problem and offering a solution. If you have a blog that’s aimed at business owners, then creating a downloadable whitepaper is an example of smart gated types of content that you can offer in exchange for a new reader’s email address.

Whitepaper Content Type Example (Screenshot of HubSpot)