at the end of the work, we present the Client with a media plan, in which we reflect the achievement of the specified KPIs, and also forecast the profitability of the advertising campaign and each channel separately.
In our strategy, we adhere to this rule: a good strategy should contain not only information about who we sell to and in which channels. It should also include how exactly we do it. After determining the current position, we devote time to the communication component.
Based on the data we receive during the analysis, we structure venezuela cell phone number list the client's value propositions and fill them with our insights. In particular, we form detailed target audiences taking into account not only demographic characteristics, but also psychographic features, pain points, and values.
For each audience, we develop separate communication scenarios, determine optimal contact points and form messages. We do not simply select channels, but build a compCase: How Vostok-Service Entered the B2C Functional Clothing Market
Sometimes the best way to conquer a new market is to give up trying to conquer the entire market at once.
"Vostok-Service" is the largest developer and manufacturer of workwear in Russia with a 33-year history, 15 factories and a range of more than 12,000 items. The company has set an ambitious goal - to enter the b2c market of functional clothing with a sales volume of 120 million rubles per year.lete customer journey from the first touch to a repeat purchase, taking into account the specifics of decision-making in your industry.