▷ 13 Email Design Trends in 2023

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Have you ever imagined how boring this world, especially the digital world, would be if the design stayed the same? Your website's web design should be updated from time to time, and it's no different for our good old emails. And with 1.4 billion emails sent per day in France (source: Mail Partner ), it's hard to stand out in your audience's inbox. A little freshening up in your email strategy always does good, as explained in this certified course "Grow your business with web marketing" ! Curious about the email design trends for 2023? Let's go!

1. No more white space in your emails!
White space helps analyze, break down, and philippines mobile database email content, and that's what we're looking for, right? Clutter can be a huge obstacle, especially when the email is being read on mobile. You can add white space in two ways to make your email less cluttered and responsive:


Active white space: A layout with space around crucial aspects of the email;
Passive white space: A layout with space around the edges of the template and content, and space between sections.

email design trends
5. Wave patterns
Using waves is a great way to break up the usual format in email templates. Simply adding a curve to a straight line can completely change the feel of the email, making it light and engaging. Amazing, isn't it?

Additionally, wave patterns can create directional cues, making it easier for the reader to follow the email. A wave can also help draw attention to the call to action, a digital marketing technique that works every time.