Decreased Bounce Rate

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Sites without an SSL certificate can cause users to quickly leave the site due to browser warnings. This is perceived as a negative signal on SEO. A secure site supports SEO performance by keeping users on the site for longer.

Mobile SEO and SSL Certificate
Mobile devices make up a large benin phone number data portion of web traffic, and Google performs mobile-first indexing. Having an SSL certificate ensures that you have a secure browsing experience on mobile devices as well. Users who access the internet via mobile phones prioritize secure sites, which has a positive impact on mobile SEO. If your site is not mobile-friendly, this will directly affect the bounce rate and SEO success.

Its Importance for E-Commerce Sites
SSL certificate is a must especially for e-commerce sites. SSL is mandatory for secure shopping on sites that accept online payments. Not using SSL on e-commerce sites can lead to both loss of trust and SEO loss.

An SSL certificate ensures that a website is secure, user-friendly, and search engine friendly. Having this certificate:

Increase in Google rankings ,

Increased user trust and click-through rates,

· Lower bounce rate,

· It offers benefits such as improved mobile and desktop user experience.

If you do not have an SSL certificate yet, you should obtain one as soon as possible to increase your site's SEO performance and gain the trust of users.