an effective lead generation

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Having an internal team also means being able to test new creativity and strategies immediately, ensuring increasingly targeted leads. This is why including a professional figure such as the Marketing Manager is of fundamental importance. Alberto Langella, entrepreneur and founder of La Yogurteria , who we had the pleasure of interviewing , also talks about it .

In short, strategy in franchising must be based on a well-defined target, optimized traffic channels and careful management of landing pages. Internalizing the process offers a chinese overseas australia data competitive advantage and allows you to constantly improve the quality of contacts. Lead generation, if managed carefully and consistently, is a powerful tool for expanding your affiliate network and consolidating your brand.

At Reting , we firmly believe in the importance of training internal professionals to manage lead generation independently, adapting it to specific business needs, without depending entirely on an external agency. If you would like more information on Lead Generation or advice on starting your franchising network, listen to our podcast FacileFranchising or fill out the form below: one of our experts will get back to you!