Checking and saving settings

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Make sure all parameters are entered correctly and correspond to the required variables.
Save the settings and activate the tag for correct conversion tracking.
Important. You may have different identifier names in the Data Layer. In our example, the site is created on the OpenCart CMS. Your task is to take the correct identifier names at the Data Layer level during a test purchase on your site.

Setting up a trigger for event tracking
Trigger settings:

Once all the variables are set, you need to afghanistan telegram data determine when they will be triggered.
The trigger will be a user event called Purchase.
When a "Purchase" event occurs on the site, the tag manager must send all configured data to the advertising cabinet.
Creating a special event:

We create a new trigger based on a special event.
Copy the name of the special event from the pre-configured parameters and paste it into the appropriate field.
Once you've completed all these steps, your conversion tracking setup is complete.

Creating a special event

All that remains is to save all the changes.

Conversion tracking and optimization
Pre-review and tag verification
Activate preview:

Enable preview mode in GTM to be able to track changes.
In this mode, make a test purchase as we did before.
Checking the Purchase event:

Find the "Purchase" event in the list and check if the tag fired.
Using the example of the purchase you created, check the correctness of the data transfer: transaction ID, conversion value.
If all data is transmitted correctly, you can confidently transfer this information to the advertising office.