A genuine comment creates trust

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However, many companies use some form of reminder to get the user to leave a recommendation, such as an email after the purchase. For a new customer, there will be no difference between a natural recommendation and a solicited one, if each of them has valuable information or reveals a secret of the product.

Referral marketing is also about working with brand Taiwan cell phone number list representatives or influencers who, after testing a new product, recommend it to their vast network of contacts. Surely, everyone has listened to recommendations from their friends or read reviews online that influenced their subsequent decision to buy a product or visit a particular place. This is how referral marketing works.

Which in the case of an undecided customer can lead to a decision to make a purchase. Praise for the quality, appearance, convenience or professionalism of a service is more valuable when it comes from the customer than from the advertiser, manufacturer or service provider. The benefits of referral marketing are indeed many. A customer who visits a given company on the recommendation of a friend or after reading positive reviews and comments already has a positive impression.

Referral marketing can help you build a network of valuable customers and further strengthen brand loyalty among those in attendance. Referrals create a positive image for your company and influence consumer awareness, so it’s worth incorporating referral marketing into your strategy.