SMS for Customer Retention Key Benefits for Businesses

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Annette Palmieri is the Growth Marketing Specialist of BEE Content Design. Video in emails “In 2023, I expect more immediate brand adoption of the use of video in email, to deliver more authentic storytelling experiences and increased engagement in the inbox. The market will begin to showcase available email innovations, enabling video to automatically play in email for up to 60 seconds, without the need to click a link to go to a browser or a play button to deliver compelling experiences.” — Lisa S. Jones, CEO at Eyemail Lisa S.

Jones is the Founder and Chief EyeMail Officer (CEO) of EyeMail Inc. Easy-to-read templates “The human attention span can be compared to that of a goldfish. If you want your content to convert, stay short and simple algeria whatsapp data in your design. Avoid useless content and focus on what really matters to your readers (and your business). Grab attention and highlight what’s important with bold typography and emotive images.” — Annette Palmieri, BEE Annette Palmieri is the Growth Marketing Specialist of BEE Content Design. Design diversity “We’ll see more diversity in email styles – both design-wise and content-wise.

For example, instead of sending just pretty HTML emails promoting the next sale – or even presenting the newsletter roundup – we’ll send intermittent “personal, plain-text” reach-outs that touch on the intersection of brand story and customer need. These pattern interrupts will encourage more brand engagement.” — Nikki Elbaz Email specialist and founder of Nikki*Elbaz. Email marketing in an economic downturn What: There have been extensive conversations in the news throughout 2022 about a potential economic downturn. That means two things for 2023 email marketing trends: Preparing your own business and marketing practices for a recession.