A LinkedIn State of Sales report found that 64% of companies find CRM technology impactful or very impactful. Additionally, sales teams using CRM also reported 17% higher job satisfaction.
A report by the social network LinkedIn indicates that more than half telephoner au danemark of companies consider CRM software to be very important. This influences sales teams, which report a job satisfaction rate of 17%.
State of Sales 2016 by LinkedIn
22% of companies or sales agents still don't know what a CRM is
CRM technology is still not having the impact on the industry that it deserves. About 22% of marketers say they don’t know what a CRM is and 40% of businesses don’t use a CRM at all. These businesses often rely on spreadsheets and email to store customer data.
The State of Marketing 2023 by HubSpot
When a company hires a CRM, it looks for specific functionalities
According to a report by Software Advice, companies need specific features when hiring a CRM. Some of the most requested features are the following:
Contact management
Tracking interactions and activities
Scheduling Activities and Reminders
Managing sales funnels
Sales automation
CRM Trends for 2019 by Software Advice