How to create a strong brand for your business?

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What is a brand?
A brand is a set of ideas, emotions, and associations that people have when they hear about a particular product, company, or service. It is not just a logo or name, but a holistic perception that is formed through interaction with a company or its products.

The main components associated with the concept of a brand
Name (naming). The name is the first thing the consumer hears or sees. It should be unique, memorable, and associated with the product or service. Example: Google, Coca-Cola, Tesla.
A logo is a graphic element that visually identifies a brand. A logo helps saudi arabia email list distinguish a company from its competitors and becomes a symbol of its philosophy. Example: Nike's tick, Apple's apple.
A slogan is a short phrase that reflects the essence of the brand and its values. A good slogan is easy to remember. Example: "Just Do It" (Nike), "Let Everything Be Pepsi" (Pepsi).
Brand values ​​are the ideas and principles that a company follows. Values ​​provide the foundation for interactions with customers and society. Examples include environmental responsibility at Tesla or the drive for innovation at Apple.
Brand image is the perception of the brand in the eyes of the audience. It is formed on the basis of:
Product quality.
Company behavior.
Communication with clients.