Phone
This may seem obvious, but you’d be amazed how many companies and clubs don’t include their phone number on their profile. is that if you include your number, Google automatically generates a phone icon that potential customers can tap on to call you directly.
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Opening hours
James says, “…you lose about 70% of website traffic if middle east rcs data you don’t have business hours and phone calls listed, and there’s a reason for it… people don’t know if you’re open or not, thinking, I don’t want to bother them.”
He suggests that it’s best to show the office hours rather than class hours so you’re available to answer calls or respond to emails as soon as possible.
Photos and videos
Photos and videos are how you influence potential customers. Because of this, the Google algorithm places a high value on them.
James says that “…there’s this really interesting correlation in Google Business Profile between the number of pictures and videos that you upload and the amount of website traffic you get, phone calls you get, directions, requests, all the important metrics. They’re important metrics because they’re going to get you inquiries. So, the more pictures and videos you have in Google Business Profile, the more discovery searches you get found for.”