Why it is important:
Performance improvements: which is crucial for mobile users.
Resource efficiency: Serve appropriately sized images based on device capabilities.
How to put it into practice:
Adds the attribute loading="lazy"to images.
Use the srcsetand attributes sizesto provide responsive images for different screen widths.
6. Contextually relevant images linked to search intent
What it is: Images should illustrate concepts closely related buy email lists australia to the page content and user intent, rather than serving as generic embellishments.
Why it is important:
Increased relevance: Contextual images tell users and search engines that your page perfectly answers their query.
Increased engagement: Relevant visuals improve user understanding and satisfaction.
How to put it into practice:
Choose images that complement your titles, bullet points, or product features.
Include alt text and captions that explain the image's relationship to the content.
7. Geotagging images for local SEO
What it is: Incorporating geographic coordinates into an image's metadata can help local businesses rank higher for searches specific to an area.
Why it is important:
Local relevance: Geographic metadata can reinforce the local context of your content.