Source: Disruptive Advertising
It will not be mandatory to activate them and the real impact of these extensions is still to be verified. that this seems to be a move by Meta to improve the performance of traffic and conversion campaigns that, following the iOS 14 update , have suffered a hard blow.
Facebook ADS decreases campaign objectives
Speaking of Facebook ADS, these days you can see an vietnam phone number example important novelty within the Ads Manager : the campaign objectives have decreased from 11 to 6.
Facebook, like other platforms for managing ADS, is increasingly moving towards simplifying the creation of ads , most likely to help all those small and medium-sized businesses that wish to independently manage their own advertising strategy.