Competitive analysis is essential to study your competitors. This allows you to optimize your business strategy from all points of view, including your online presence but not only.
Studying your competitors in depth brings saudi arabia whatsapp number several advantages. First of all, you can avoid weaknesses of your competitors to exploit. But also market segments or niches that other brands are starting to successfully occupy. Monetizing your efforts.
Or you can work strategically and use SEO analysis in a Blue Ocean key (taking up the well-known book on sales tactics and strategy): discover where competitors are strong and where they are slowing down. Then avoid the clash in the first area and conquer position right where they are lacking.
Is there a tool to highlight? The function of some SEO tools that allow you to compare two domains to identify the keyword GAP and overlaps is very useful .
You can identify areas where two competing websites overlap and others that develop differently. This way you can decide how to move your keyword research and content marketing activity .
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Always the same tools – especially Semrush which presents itself as a platform that is not limited to SEO work but also embraces SEM – can help you create analysis of the keywords used to invest in Google Ads . In this way you can understand where and how to enter into competition.