4 Uncommon Ways to Use Social Media in Your Job Search

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Have you ever heard people say that social media is bad for your job search? That doesn’t have to be the case. When used strategically, social media can actually help you get closer to your dream job. You probably already know the basics, like to update your LinkedIn profile and to use it to connect with potential employers. However, you can maximize your job search by checking out these 4 uncommon ways to use social media in your job search.


Brand Yourself
Believe it or not, you have a personal brand. Your brand is everything that goes into your representation of yourself. The best way you can use social media in your job search is to refine your brand. Rather than hiding your social media australia phone number resource accounts, allow them to be public, but keep pictures and names professional and consistent. If you have trouble balancing multiple social media accounts, check out sites like Hootsuite and Buffer to help you automate your social media posts. Remember to only post content that you would be comfortable with a hiring manager or recruiter seeing. Go a step further and create a professional website where you can link to your social media accounts.


Connect with Executives on Twitter
Now that you have a shiny new Twitter account with a professional handle (sorry to see you go, “dumbblonde23”), you can start using it to connect with potential employers. Yep, even Twitter can help you get your dream job! Reach out to CEOs and hiring managers with smart, thoughtful content and use relevant hashtags to make sure you get their attention. You can also join industry chats to get your name out there. You can even create lists of potential employers and companies you are interested in.