A drip campaign has automated processes

[shaownislam]

Drip campaigns for an attractive sales funnel In this case, it is a drip campaign. These are campaigns whose objective is to move the customer from one point of contact to another. Thus, they go through the stage of searching for a solution to their problem. Then, they learn about the different solutions. And, finally, they reach the stage that leads them to decide on your solution. In other words, a drip campaign consists of creating a series of automated emails knowing what phase each contact is in. And sending the message with the appropriate content to each one to make them move forward in the purchasing cycle. Each email should contain content that is relevant to your lead. This way, your sales funnel will have fewer leaks between each phase if you focus on what is truly important.for sending messages or content that must be done at the right time and with the right content.


Steps to make email nurturing flows work email hotmail email list nurturing streams Whether your goal is to welcome a new subscriber, nurture a fourth-quarter lead, market highly relevant products through referrals, or renew a paying customer, follow these steps to achieve email nurturing flows that work: 1.- Vision Setting a vision for your campaign can be a really powerful tool for alignment. The campaign vision should be inspiring, logical, simple, and directly related to your ideal brand positioning . An example campaign vision could be: “ Teach people how to achieve healthy, beautiful skin naturally, and become a trusted, natural skincare brand for a wider audience .” [bannerHero] 2.- Objectives Any goal should follow the SMART goal framework . In the sense that it is specific, measurable, attainable, relevant, and time-bound . Continuing the example from a skincare line, your campaign goal could look something like this: « Upsell your targeted campaign customers from an average of 1.