This point is not just aimed

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If you lag behind them, you will not only lose traffic, but also time. Relevance of information. at updating text descriptions, but mostly concerns large online stores. On an old site, there is often no possibility of correct integration of product data with third-party services (for example, 1C). Perhaps, it will be possible to wind up the code, but will all the characteristics be transferred correctly? Such a setup can cost a large sum.

And if the products on the site are entered not tonga company email list using dynamic data, but static, then this complicates the work, since all categories will have to be brought to the desired form and the templates will have to be redone. When creating a new website, not only its convenience for potential users will be taken into account, but also for clients, since the resource is considered a commercial project.

The site should work for the client, even if it acts as a business card of the company. The impression it forms on visitors will influence the decision to purchase, order services or cooperate. Design. This point, although the most obvious, is also the most interesting. The site design has undergone simply enormous changes over time, so