Case Study: Net Revenue of $5,881 on Snapchat and Adult Dating in the US
Creative for the dating site Amour Factory
Set up advertising to attract traffic to the dating site Amour Factory. Set the distribution region to the USA.
The advantage of Snapchat compared to other social networks is its loyal moderation of advertising materials. Knowing this fact, we decided to test offers with juicy content. I used both pictures and videos.
They decided to follow the beaten path - they used an israel b2b leads image of beautiful girls on the offer. The user only needs to swipe the story up to get a whole list of the same girls.
We calculated the click-through rates: average CTR% = 0.95%, average CR% (number of swipes) = 11%, average CR% (number of registrations) = 25-30%. Net revenue was $5881.
Case: $20,372 profit on gambling in Greece in less than a month
Creative for Fruity Chance Casino
Launched advertising with an offer for the period from 01.02.21-28.02.21 for registration in the online casino Fruity Chance Casino. Android apps and Facebook were chosen as traffic sources. The distribution region was set to Greece. The advertising budget was $25,928.
Having taken up the work, we started to look at creatives on this topic. The formula of creatives was as follows: slots + people's emotions. We made several videos (example above) and chose the option where the conversion was higher. We launched advertising in Android apps and Facebook.
Creative for the dating site Amour Factory
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tmonower111
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