At any given moment of any given day of the year, hungary phone number billions of emails travel the web . Some make sense, others less so. Starting from a motivation that may not be your primary motivation, cleaning up your mailing list means that you only send messages that have a reason to travel the web and that you therefore do not waste resources unnecessarily.
Every email that is sent out leaves a tiny carbon footprint because it consumes energy and resources . If your business claims to be environmentally friendly, this should also be taken into account.
Moving on to the more technical reasons , by thinning out the mailing list you will find only those users who are actually interested in what you offer. Sending messages to those who are interested in receiving them increases performance also in purely numerical terms and helps you know if what you are doing is working.
How to have a mailing list that works
Too many addresses in your mailing list? It's not always a good thing: clean up! – sos-wp.it
If your messages reach interested people, you get more clicks for each message. Everything then finds its focus, perhaps smaller but certainly more centered. Lastly, the psychological aspect of those who receive the emails should not be underestimated . If someone has signed up but is not interested, your messages in their mailbox could be annoying.
For example, eliminating those who have never opened one of your emails helps you avoid annoying those who don't want to have, at least for now, a relationship with you.
These are the reasons why you should do the cleaning. But how do you do this cleaning? Which addresses do you need to flush out? And then, do you want to delete them all together?