The coronavirus pandemic was the biggest villain for businesses in all segments, and when the scenario began to become more favorable, due to the drop in cases and mass vaccination, another event shook the global economic scenario: the War in Ukraine.
Russia suffered heavy sanctions and economic blockades for invading its neighboring country, especially from the United States and the EU, and in retaliation, it cut off the supply of natural gas to several countries on the Old Continent.
The result was a drastic increase in japan mobile database generation, forcing Germany, for example, to reactivate coal mines.
Social commerce becomes more interactive.
E-commerce may be growing at a slower pace than during pandemic times, but it is still taking up an ever-increasing share of total retail sales worldwide.
By the end of 2023, one in five retail sales will be made online.
And reinforcing the importance of social commerce, the report shows the strength of social networks for building customer relationship brands and creating content.
Nine out of ten people buy from brands they follow on social media.
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Top 5 customer acquisition and retention strategies brands are using to drive growth.
28% Use social media more for marketing and promotions.
28% Offer more premium products and services.
27% Increase participation in marketplaces.
26% Offer more payment methods.
26% Use customer data to better target marketing campaigns and personalize ads.
As we have seen, the challenges for retailers are huge and require continuous effort from all teams involved (marketing, sales, IT, operations, etc.).
Our mission at Check Commerce is to democratize high-level e-commerce for everyone, which is why we have a solution for every stage of your business.
Click on the link and request a demonstration and download the ebook “15 content ideas for e-commerce”
Russia-Ukraine conflict puts pressure on supply chain.
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