With audiences increasingly connected to their favorite content creators, Influencer Marketing has gone from being a gamble to becoming a strategic pillar for brands, and this event will address just that: how digital communities created around influencers redefine the relationship between brands and consumers, offering insights and strategies to navigate this constantly evolving universe.
Among the invited experts, there will be renowned names in the sector who will share their experiences and visions, such as Carla Rodrigues, Business & Strategy Partner at What About Agency, Madalena Magalhães, Strategy Director at Initiative, Eduardo André, Global Social Media at Nestlé, Erika Barra, Co-Founder & Managing Partner at NEI, Roberto Gomes, Founder of Brinfer & WeCanFly, and Bárbara Oliveira, nutritionist and content creator.
A Complete Training on Influencer Marketing
To meet the growing demand for structured overseas data knowledge on this topic, Lisbon Digital School has also created the first complete Influencer Marketing course in Portugal. This program, now available, is designed to enable professionals to implement innovative and effective strategies in this area, aligning with global trends in the sector, and will be taught by some of the most experienced professionals in the field.
“At Lisbon Digital School, we seek to anticipate market needs. Events like this are essential to democratize knowledge about emerging topics such as Influencer Marketing. It is this vision that guides the creation of courses such as our new Influencer Marketing program, which prepares our students for the challenges of the future”, highlights Natacha Gama Pereira, CEO of Lisbon Digital School.
The event will be free and streamed online, allowing professionals from across the country and beyond to learn from the best experts in the industry.
Discover the Trend That Will Transform 2025
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