What should a comprehensive SEO website audit include?

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A comprehensive SEO audit of a website should include a technical analysis of the site, i.e.:

page loading speed,
responsiveness,
URL structure,
availability of a mobile version,
keyword and content analysis,
checking your backlink profile,
checking your competitors' SEO strategies.
An important element is also the assessment of the usability fusion database of the site for users and compliance with Google guidelines. Such an audit allows for a comprehensive understanding of the state of the site and setting directions for optimization activities.


Author: Joanna Katarzyna Wieczorek
Founder of Gradient Marketing and Digital & E-Commerce Manager at Biodio. Responsible for the development of the hempking.eu, biozdrowy.pl and biowen.eu brands. In the internet marketing industry since 2016, and for over 8 years specializing in SEO and website positioning .