Know how many keywords you are working with.

[kexej28769@nongnue]

Since food and food-related activities are heavy on visuals, it wouldn't be wise for us to completely ignore images and videos, so we'll just make them crawlable. (We'll think of recipes and AMP recipes as one, and make a mental note to consider an overall AMP strategy at some point.)



Our [current day] SERP features chart now bosnia and herzegovina number data how our selected features stack up against each other in terms of share of voice. Apparently, videos have such a small impact that they don’t even warrant a bar on the chart.

Over time
But, before we head off into the sunset with our SERP features just yet, we still need to do a little more research to see if they are a long-term relationship option or just a flash in the pan.

To do this, we look at the SERP Features Over Time chart, take our SoV:Total metric, and choose a date range so we can get a good idea of their past behavior. Ideally, we would like to see them consistently growing.



At the very least, their presence seems to be fairly stable - no questionable declines can be seen - which means we have some reliable features. Cool.


Now that we know which SERP features will help increase our site's visibility, it's time to see how many keywords each feature strategy will revolve around.

So, back to the [present day] SERP Features chart we head to, changing our metric to Count: Total to get the exact number of keywords that produce each result type.