What do we do Digitalk?

[sumaiyakhatun26]

You might wonder what the typical agency does wrong. And from that we can conclude:

"Hey! In a typical agency, the client gets a report once a month, and most of the time, there's no sight or sound from the agency."

So what can we do differently or better? Or what are we already doing differently or better?

At Digitalk, for example, we send these reports once a week in a shortened form, and once a month in a larger form.

Example 2:
What does a typical agency do when it makes a mistake?

It will be hidden behind the Facebook algorithm or some other element.


We admit when we make a mistake and we think about how we can fix it. No one is greece rcs data infallible. At the end of the day, it's about proving yourself not only in the good times, but also in the hard times.

Ordinary powder in practice
It turns out that such an approach to the matter at some internal workshops is very mind-opening. Because it is difficult to come up with something groundbreaking when you only think about your own project.

The same is often true in benefit communication, as I see when I run workshops on communication or copywriting. When I ask participants what benefits they see in using their services, they can't go beyond their offer.

However, I always say to start by asking yourself a simpler question, such as:

"What is good about an offer like yours – a regular powder, a marketing agency?"

And suddenly it turns out that it's not that hard, because we start thinking on a more general level. For example, if you run a dance school, you don't think about what works well for you, but what are the advantages of dance in general. Not what's cool about my agency, but what's good, better about working with an agency in general.

This exercise can therefore be approached both in a positive aspect – i.e. thinking about communicating the benefits – as well as diagnosing negative things in a typical representative of your product or service category.

Why? To rebound to competitive advantages on this basis.