Once you think you can write about something, the question becomes, what? And the problem with most content created by people who want to share knowledge and build a personal brand online is that the topics they cover are books worthy, not individual social media posts.
Example:
Let's say it's the owner of a web design company who posts something on Facebook or a blog like this:
How to create a good website?
Theoretically, the topic is very important. Because in fact, a good website in business is china rcs data worth its weight in gold, especially in today's times. The problem is, however, that this topic is so general that it is very difficult to see something for yourself in it.
If my company manufactures garage doors, is this topic relevant to me?
And if I run a small hairdressing salon, will this post be useful to me?
Assuming the basic topic is: How to create a good website? , both of these target groups could answer yes.
Meanwhile, we are already at a stage of Internet development where an ever-increasing audience is looking for content tailored to their segment. And content of the type:
How to design a good website for a construction materials company?
Especially if you operate in this area and want to reach other people in this industry.
Personal brand – how and what to write about
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sumaiyakhatun26
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