How to align emails with your content calendar
Posted: Thu Jan 23, 2025 8:51 am
Research shows that most guests still check online reviews before booking a hotel, so including your reviews in promotional emails can be an effective way to get them to book! Other Guides You May Like: How to Use Ecommerce Email Marketing How to Generate More Leads Online Email Marketing for Nonprofits Setting Up Transactional Emails No hotel company has the time to manually send each guest information about their upcoming stay Informational email. That’s what transactional emails are for.
Despite the name, transactional emails are not vnpay data always about transactions or payments. These are just more sophisticated automated campaigns that contain highly personalized information. Here are some examples of transactional emails you can expect to receive from your hotel company: Booking confirmation email Receipt and payment confirmation email Pre-arrival email with key check-in information Pre-arrival email with local recommendations Post-check-in review email Monthly Loyalty program updates Annual post-stay reminders Birthdays Special discount emails Last-minute room upgrade offers Card expiration emails The biggest benefit of transactional emails (besides saving you time) is that your audience wants to receive them.
Because your hotel guests expect them, they'll also interact with them a lot - which is why they're great for revenue and improving your email deliverability. For inspiration, check out this great confirmation email from Airbnb that checks all the boxes and provides key information about your upcoming stay: Confirmation Email from Airbnb Example - Part of a Confirmation Email from Airbnb Example - Part of Confirmation Email from Airbnb - Part of Confirmation Email from Airbnb - Part of Confirmation Email from Airbnb Example - Part of How to set up this type of email now? They are slightly more complex than newsletters or email blasts as they arecampaign" based and need to be synchronized with your booking system.
Despite the name, transactional emails are not vnpay data always about transactions or payments. These are just more sophisticated automated campaigns that contain highly personalized information. Here are some examples of transactional emails you can expect to receive from your hotel company: Booking confirmation email Receipt and payment confirmation email Pre-arrival email with key check-in information Pre-arrival email with local recommendations Post-check-in review email Monthly Loyalty program updates Annual post-stay reminders Birthdays Special discount emails Last-minute room upgrade offers Card expiration emails The biggest benefit of transactional emails (besides saving you time) is that your audience wants to receive them.
Because your hotel guests expect them, they'll also interact with them a lot - which is why they're great for revenue and improving your email deliverability. For inspiration, check out this great confirmation email from Airbnb that checks all the boxes and provides key information about your upcoming stay: Confirmation Email from Airbnb Example - Part of a Confirmation Email from Airbnb Example - Part of Confirmation Email from Airbnb - Part of Confirmation Email from Airbnb - Part of Confirmation Email from Airbnb Example - Part of How to set up this type of email now? They are slightly more complex than newsletters or email blasts as they arecampaign" based and need to be synchronized with your booking system.