Types of Business Concepts

[hasibaakterss3309]

Production concept
Most often, it is based on reducing one's own costs - this is the only way to ensure profit growth. The goal of the production concept can also be the development of new products, expansion of production volumes, reduction of the cost of goods while maintaining their quality and functionality. Such concepts are especially in demand when opening a new business.

Product concept
The key goal here is to increase sales by latvia telegram number database increasing the level of customer satisfaction and the volume of consumer demand. To do this, the characteristics of goods and services are improved by changing the design and set of functions. The company's product must surpass competitors in those parameters that are important to buyers.

Sales concept
Building an effective sales model requires investing in the creation and development of a sales network. Each enterprise chooses the best option for itself: using dealers, opening its own retail outlets, cooperating with retailers, etc.

Marketing concept
It includes the principles of promoting a product on the market, developing a unique selling proposition, and influencing consumer perceptions through advertising. It is necessary to demonstrate the value of a product or service to potential buyers, and various marketing tools and technologies are used for this purpose.