The role of humor in email subject lines
Posted: Wed Jan 22, 2025 10:48 am
And people fuel business. Autoresponders do not have to be inhuman, insensitive, unemotional, or colorless. These three experts prove that being vulnerable, compassionate, and honest — as well as meeting your subscribers where they are — will turn an otherwise trash-bin-bound email into a sparkling human connection.If you want to increase your email revenue, you should consider increasing the frequency of your newsletters. Two emails may be better than one, after all.
However, bombarding subscribers is not gambling data singapore a long-term recipe for success either. It’s a careful balance between too little and too much. In recent years, top us email marketers have been increasing their email frequency, as alchemyworx research shows. They used data from eds analyst to compare how email volumes have changed between and for the top us senders. Send volume vs opens and compared on the chart are the number of campaigns (blue), the number of emails sent (orange) and the number of opens (yellow) for and it’s evident that all the numbers went up significantly in those four years.
On average, the top brands increased their email volume by times. The total sent email volume increased from billion to , billion. The number of emails sent didn’t get higher because of brands having bigger lists – the median list size was unchanged. So, were the top brands wrong to increase the frequency? Or did they increase the frequency because it increased the revenue? Interestingly, not only did the volume increase but the open rate increased too, shown by the grey line on the chart.
However, bombarding subscribers is not gambling data singapore a long-term recipe for success either. It’s a careful balance between too little and too much. In recent years, top us email marketers have been increasing their email frequency, as alchemyworx research shows. They used data from eds analyst to compare how email volumes have changed between and for the top us senders. Send volume vs opens and compared on the chart are the number of campaigns (blue), the number of emails sent (orange) and the number of opens (yellow) for and it’s evident that all the numbers went up significantly in those four years.
On average, the top brands increased their email volume by times. The total sent email volume increased from billion to , billion. The number of emails sent didn’t get higher because of brands having bigger lists – the median list size was unchanged. So, were the top brands wrong to increase the frequency? Or did they increase the frequency because it increased the revenue? Interestingly, not only did the volume increase but the open rate increased too, shown by the grey line on the chart.