Create your first retargeting group and build an audience
The very first thing you need to do is create a retargeting group. Click on the “Create Audience” button and enter its name.
Important note: If you don't have any ad iran telegram number database campaigns, you won't be able to create a retargeting group.
Who are we showing the ad to?
In the retargeting menu, you can choose two options for sources of potential customer data: installing code on the site or uploading a user base.
Creating a retargeting audience
Before collecting an audience from a site, you need to create a code and place it on the site
Option one: show the ad to those who visited your site
Installing a code is a classic way to bring customers back. You can install the code on a website or page yourself or ask a programmer to do it.
How does it work? Simple. The installed code records the data of the person who visits your site and saves it in the id database for ads.
For example, you can put a code on the cart page for people who added a product there and did not place an order. For a certain period of time, the customer will be shown your ad with an offer to return and complete the order.
Here you can also select the "Auto-delete" option. This means that the client will be shown the ad for several days, and then his id will be automatically deleted from the database.