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Analyze User Behavior Flows

Posted: Sun Dec 22, 2024 5:56 am
by shaownislam
Focus on Key Performance Indicators (KPIs)
Speaking of focus, it's easy to get overwhelmed by the data available. As such, you should draft KPIs to streamline your goals and align your focus. Your KPIs could revolve around engagements, retenti australia whatsapp number list on, and monetization.

Segment Your Audience
Understand each user and group them based on their value to your app. Analyze the most valuable users and determine actions that increase their engagement and retention. You can duplicate these actions in a new demographic to acquire more customers.

Once you notice a pattern of behavior among specific audience groups, whether based on age or demographic, group them and analyze them. A proper cohort analysis will help you understand these patterns and their consequent actions.

Cohort analysis in Reteno
Cohort analysis in Reteno
A/B Testing
Don't guess what works best for your users—test it! A/B testing allows you to compare different versions of your app and see which drives better results for your KPIs and improves user experience by 50%. Use your analytics data to inform your A/B testing hypotheses and measure the impact of changes on your key metrics.

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Use Real-Time Data
Mobile analytic tools are programmed to provide the right information as long as you need them. To ensure that your analysis is accurate, use real-time data. The information from a few months ago may not accurately capture your app's performance.

Leverage Reteno to Maximize Retention Rate
Reteno specializes in user retention. Integrate it with your mobile marketing analytics to identify users at risk of churn and implement targeted engagement campaigns to keep them returning.