Brilliant Customer Loyalty Program Examples
Posted: Sun Dec 22, 2024 5:07 am
Optimize
In order to engage customers, you should develop continuously by improving products/services and launching different business initiatives. As for your customer programs, you can meet growing custom uk phone number database er expectations by identifying which variables impact your loyalty KPIs and doubling down on whatever works best.
Here are our picks for mobile loyalty programs that have done it right.
Starbucks Rewards
loyalty programs examples - Starbucks
The Starbucks Rewards program adds a certain number of loyalty points for each purchase. The more loyalty stars you earn, the closer you are to free drinks, food, and merchandise.
But there is an interesting condition - you have to order on your mobile device. This encourages more people to use the app and allows Starbucks to collect behavioral analytics on each customer (favorite drinks, habits, etc.).
Walgreens’ Balance Rewards
Best loyalty programs - Walgreens
This is an example of a loyalty program that combines traditional point-earning for making purchases and an innovative community-based program. Walgreens doesn’t simply incentivize shopping. The company also rewards users for making healthy choices - quitting smoking and drinking, exercising, or doing routine tests.
Sephora’s Beauty Insider
Example of loyalty program - Sephora
At first glance, Sephora’s Beauty Insider program is like any other ‒ loyal customers regularly earn points through purchases and redeem them for rewards. Users can go to the Rewards Bazaar and choose samples or exclusive merchandise.
In order to engage customers, you should develop continuously by improving products/services and launching different business initiatives. As for your customer programs, you can meet growing custom uk phone number database er expectations by identifying which variables impact your loyalty KPIs and doubling down on whatever works best.
Here are our picks for mobile loyalty programs that have done it right.
Starbucks Rewards
loyalty programs examples - Starbucks
The Starbucks Rewards program adds a certain number of loyalty points for each purchase. The more loyalty stars you earn, the closer you are to free drinks, food, and merchandise.
But there is an interesting condition - you have to order on your mobile device. This encourages more people to use the app and allows Starbucks to collect behavioral analytics on each customer (favorite drinks, habits, etc.).
Walgreens’ Balance Rewards
Best loyalty programs - Walgreens
This is an example of a loyalty program that combines traditional point-earning for making purchases and an innovative community-based program. Walgreens doesn’t simply incentivize shopping. The company also rewards users for making healthy choices - quitting smoking and drinking, exercising, or doing routine tests.
Sephora’s Beauty Insider
Example of loyalty program - Sephora
At first glance, Sephora’s Beauty Insider program is like any other ‒ loyal customers regularly earn points through purchases and redeem them for rewards. Users can go to the Rewards Bazaar and choose samples or exclusive merchandise.