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Accompany your CTA with a testimonial

Posted: Sun Dec 22, 2024 4:43 am
by Suraihanseo320
This is a scrollable CTA . As you scroll through a blog post, a banner slides with you until you reach the bottom of the page. The word “ Subscribe ” is one of the most widely used CTAs and it still does its job.

Although in this case it is accompanied by a somewhat more original phrase, whatsapp number in australia it is an example of how the surrounding text can really influence the success of your call to action.

4.- «Join for free for a limited time»
netflix

There are times when users are not ready to sign up directly. Netflix is ​​a perfect example of how to handle this type of situation. A free one-month trial can help you capture leads in the long run.

Another big fear of users is not being able to unsubscribe whenever they want . In this example, the solution is also clear. “ Enjoy wherever you want. Cancel whenever you want .” There is no problem canceling your subscription once the trial period has passed.

Image

The reassurance provided by this copy and its CTA has boosted user signups. Original CTAs of this type help users subscribe without any hassle.

Also, the red color of the primary CTA matches the color of the Netflix logo. Red is a color that catches your attention right away. Although it also stands out if the remaining content, as in this case, is a dark color.

5.- “Start now” or “download now”
Original CTAs

This type of CTA makes more sense when the surroundings support it. Asking the user to do something as direct as downloading something “ now ” or “ right now ” can be a bit awkward at times. But this example from Firefox is perfect for understanding that if you accompany it with relevant content, it will help you generate more registrations.

It is important, for example, to add an image of what the new product looks like. This will make users more curious. And if it is accompanied by a phrase that sums up the product, such as in this case , “fast forever” all the better. It is about highlighting one of the key features.

6.- «See how it works»
Original CTAs

Using this type of original CTA is great. This original CTA is the step prior to registration. This is great because it attracts users without having to show how your product or service works.

The design is also important here. The only predominant color that accompanies the design is green . It stands out among everything else. Although there is also another secondary CTA, in this case it is white and does not stand out as much.

7.- “Send me special offers!” or “Yes, I want to sign up”
Original CTAs

The goal of a call to action is to direct your site visitors toward a desired action. The best CTAs do this in a way that is helpful to your visitors. These types of CTAs are perfect for encouraging those specific actions.

Here, what they are looking for is for users to subscribe to the newsletter in order to then start a relationship with a potential client and for them to become a client. There are many ways to do this, for example, another commonly used way is “send me special offers” or “yes, I want to hear what you have to say”.

They all have the same objective: to use this type of action to obtain users' email addresses in order to send promotional messages (in addition to other types of content).

8.- “Claim your free trial”
Original CTAs

A lot of business websites offer users the chance to start a free trial like in the Netflix example above. But the Treehouse website has included a CTA that does the same thing, but with one difference. It’s written in a more creative way .

Instead of including something like “ Start a free trial ” it says “ Claim your free trial .” The difference in wording may seem subtle, but the second option is more personal and helps connect with users. Plus, the word “ claim ” suggests that it may not be available for long, giving users a sense of urgency.

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Original CTAs