Respond to customer complaints internally
Posted: Sun Jan 12, 2025 8:23 am
4.5 5. Become proactive internally
4.6 6. Publish digital PR
4.7 7. Become interactive in Google My Business
4.8 8. Scour the Internet for third-party review sites
5 How Ottobix Manages Your Web Reputation Through bolivia phone data Digital PR and SEO
What is Web Reputation Management (ORM)?
Web reputation management (ORM –> Online Reputation Management) is an activity that aims to strategically influence the public perception of a company’s or person’s brand, service or product on the Internet. A positive or negative perception can greatly influence its ability to grow.
For example, if a business currently has 1.5 out of 5 stars on Google Reviews, customers may believe that the business has poor practices, a poor product, poor customer service, or any other negative assumption that might lead someone to pass on to you.
In reality, your business may only have negative reviews because most people who leave reviews tend to be frustrated and want to be heard.
To increase the number of positive reviews, there are many tactics you can apply to increase your score.
However, this is not the only important factor in reputation management.
There are various challenges that businesses can face when managing their brand online.
What are the challenges in SEO reputation management?
Web reputation management covers topics across platforms, from social media to search engines. For reputation management and the influence of SEO on your brand reputation, I will cover the challenges I see specifically on search engines.
4.6 6. Publish digital PR
4.7 7. Become interactive in Google My Business
4.8 8. Scour the Internet for third-party review sites
5 How Ottobix Manages Your Web Reputation Through bolivia phone data Digital PR and SEO
What is Web Reputation Management (ORM)?
Web reputation management (ORM –> Online Reputation Management) is an activity that aims to strategically influence the public perception of a company’s or person’s brand, service or product on the Internet. A positive or negative perception can greatly influence its ability to grow.
For example, if a business currently has 1.5 out of 5 stars on Google Reviews, customers may believe that the business has poor practices, a poor product, poor customer service, or any other negative assumption that might lead someone to pass on to you.
In reality, your business may only have negative reviews because most people who leave reviews tend to be frustrated and want to be heard.
To increase the number of positive reviews, there are many tactics you can apply to increase your score.
However, this is not the only important factor in reputation management.
There are various challenges that businesses can face when managing their brand online.
What are the challenges in SEO reputation management?
Web reputation management covers topics across platforms, from social media to search engines. For reputation management and the influence of SEO on your brand reputation, I will cover the challenges I see specifically on search engines.