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Marketing Automation

Posted: Sun Jan 12, 2025 5:00 am
by shaownhasane
Alternatively, you can create a lead generation campaign ADS on Facebook that aims to obtain contacts through which the user can enter information in pre-filled forms.

In the case of B2B , for example, a social armenia phone data network to focus on is Linkedin to inform and entertain through the dissemination of market trends, business news or by disseminating the company's value and mission.

Email marketing
In this case, a first contact has taken place and the user is aware of the existence of your company.

Attracted by a marketing campaign, he decided to leave his email (cold lead) but has not yet taken any subsequent action.

Therefore, it is advisable to nurture his interest by sending newsletters or DEMs with promotions that can stimulate him to take action.

In this case, writing a stimulating content that reflects the user's need and contains a persuasive CTA can hold them until the last line and induce them to convert.

The actions to be carried out for lead generation are multiple as well as complex and can often require the use of time and numerous resources.

Many of these processes can be automated through the use of tools that can facilitate the performance of contact acquisition activities.

Activities that can be automated include: lead acquisition, lead qualification, lead email address generation, reporting and analysis, and contact management until conversion.