Here's how these startups sell out with waste 16
Posted: Sat Dec 28, 2024 3:59 am
Define a Circular Customer Journey : If you sell physical products, the classic Customer Journey (the one to avoid) consists of the linear flow that takes consumers from “Take” to “Waste” . Try to expand this linearity by transforming it into a product use cycle. Be the one who sells the product, to offer facilities to repair, recycle, return or reuse it. In this way, you too will be an active part of the circular economy and will make your customers participate in turn.
One's waste, another's treasure:
This is the theoretical model of the Circular Customer Journey to aim for. Let's make it practical, are you up for it?
Attract, educate, reward : Changing people's habits is difficult. If it weren't, we would have already achieved our environmental goals long ago. To convince your audience of the importance and value of your cambodia telegram data green initiatives, involve them in sustainable practices, offer discounts or rewards to customers who use recyclable products or participate in recycling programs. These strategies, on the one hand, will help you expand your green audience, on the other hand, will help increase retention with those who already have a planet-first mentality.
Don't hide your environmental impact : You can improve, we all can. In the meantime, make sure you don't engage in greenhushing. This is a practice where brands, no matter how committed they are to doing good for the environment, don't mention their efforts for fear of being criticized for what they haven't done yet. Fight this phenomenon, because it does nothing but slow down the average progress of society. Be honest about the goals achieved and still to be achieved, disclose the materials used, the production processes and the environmental policies adopted.
One's waste, another's treasure:
This is the theoretical model of the Circular Customer Journey to aim for. Let's make it practical, are you up for it?
Attract, educate, reward : Changing people's habits is difficult. If it weren't, we would have already achieved our environmental goals long ago. To convince your audience of the importance and value of your cambodia telegram data green initiatives, involve them in sustainable practices, offer discounts or rewards to customers who use recyclable products or participate in recycling programs. These strategies, on the one hand, will help you expand your green audience, on the other hand, will help increase retention with those who already have a planet-first mentality.
Don't hide your environmental impact : You can improve, we all can. In the meantime, make sure you don't engage in greenhushing. This is a practice where brands, no matter how committed they are to doing good for the environment, don't mention their efforts for fear of being criticized for what they haven't done yet. Fight this phenomenon, because it does nothing but slow down the average progress of society. Be honest about the goals achieved and still to be achieved, disclose the materials used, the production processes and the environmental policies adopted.