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Sales Principles for Entrepreneurs

Posted: Thu Jul 10, 2025 5:32 am
by prisilaPR
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Entrepreneurs are required to continually improve their business performance. One area of ​​business performance that needs improvement is sales. When it comes to sales, many entrepreneurs complain about stagnant sales performance, often even declining. Almost all new entrepreneurs complain about the difficulty of implementing practical strategies dataset to increase sales. While there are many sales strategies that entrepreneurs can implement, not all are feasible, perhaps due to cost constraints or limited resources. There are several principles and practical methods that entrepreneurs can apply to improve sales performance.

1. Focus on service, not just sales. Explain the benefits, not just the features

Features inform customers about your offering, while benefits tell customers why they should buy. This concept is crucial for entrepreneurs to understand, because consumers will buy our products based on the benefits the seller will provide.

3. Promote

Promotion is an important strategy for introducing a product to consumers. It's impossible for consumers to know about our product without promotion. We can implement promotional strategies through online or offline media. When implementing a promotional strategy, we must implement it consistently, plan it, and monitor it as it's implemented. Monitoring the promotional process is crucial to ensure the promotion's objectives are achieved effectively.