SearchGPT and SEO: how to optimize for the new search engine

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Understand the GPT chat search engine
SearchGPT, a new feature of ChatGPT, allows users to search the web directly from the chat interface. This tool expands the capabilities of ChatGPT, which now not only answers questions based on its generative AI training, but also offers a real-time search engine .

Behind this innovation is an advanced GPT-4 model, fine-tuned to integrate data from partner search engines, providing reliable information and links to original sources.

SearchGPT Features
The arrival of SearchGPT brought a series of features to make users' lives easier. Check out the main ones:

Rephrase responses with web data: After receiving an initial response, you finland whatsapp database request that ChatGPT rephrase the response using information from the web. Simply click the rephrase icon and select “fetch web.”
Interactive Elements: Depending on the search, SearchGPT may display images, maps, graphs, and other interactive elements that make the experience more dynamic and visual.
Continuity in reasoning: As a conversational tool, it is possible to refine searches or ask new questions while maintaining the context of the initial query.
Source transparency: Responses include clickable links to the original sources, and other pages related to the survey appear in a side panel.
Setting as default search engine: You can use SearchGPT as the default search engine in Google Chrome via an official extension. This way, you can start a chat directly from the address bar.
How does link integration work?
Whenever SearchGPT searches the web for information, the results include links to the source pages, allowing you to directly access detailed content. When you click on “Sources”, you access a sidebar that displays the websites used in the search, as well as suggestions for other related pages.

Here are some examples of GPT responses to different surveys:

Print of SearchGPT performing an image search.

Printout of SearchGPT showing interactive weather results.

How to make ChatGPT perform web searches?
The feature is currently available to paid ChatGPT users and is automatically activated when the system detects a need to search the web. It can also be activated manually by clicking on the globe icon next to the attachment icon or by typing “/” and selecting “search the web.”