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This translates into building trust and consolidating your position as a leader in your industry. Evergreen content How to create evergreen content If you want to create evergreen content , it’s crucial to keep a few key aspects in mind. First, avoid topics that can quickly become outdated. For example, talking about “the trend of the summer” can lose relevance in a short time. Instead, focus on evergreen topics that are relevant at any time. WordStream , a company specializing in online marketing and digital advertising, suggests these common evergreen content formats : Lists: Creating themed lists is a great way to produce content that lasts over time.


Tips: Offering key tips on a specific topic is another korea whatsapp number data effective strategy for creating evergreen content . How-to tutorials: Tutorials that explain how to perform tasks or solve problems are highly valued and long-lasting. Encyclopedia-style entries: information on a particular topic is a great form of evergreen content . Product Reviews: Product reviews are useful to consumers and can stay relevant over time. Videos: Videos are especially effective when you need to show how to do something, from how to decorate a cupcake to how to solve a math problem. If you can't create videos, consider using a series of images to illustrate your content.