High-impact SERPs
Posted: Thu Feb 13, 2025 8:07 am
It’s probably the case that popular sites tend to have a mobile version more often than unpopular sites. Now, they might be responsive — at which point they won’t make any real difference in crawls — but at least some percentage will likely use m.* domains or plugins like the one mentioned above that minify content. At the bottom of the web, older, less professional content is likely to have just one version that is shown to both mobile and desktop devices alike. If that’s the case, we might expect the differences in the index to start to converge over time, rather than change, since my study only looked at sites that were in the top million and were crawled only two levels deep.
Moreover (this is a bit speculative), but I think australia number data time there will be convergence between mobile and desktop indexes. I don't think link graphs will change dramatically because the connected web is just so big. Rather, the paths that some pages take, and the frequency with which they are reached, will change significantly. So, while the link graph will be different, the set of URLs that make up the link graph will be largely the same. Of course, some percentage of the mobile web will remain completely different. The vast majority of sites that use dedicated mobile subdomains or plugins that remove substantial portions of content will remain mobile islands in the connected web.
It's hard to say at this point what the impact will be on search results. It certainly won't leave the SERPs unchanged. What's the point of Google changing its indexing practices and announcing it if it doesn't improve the SERPs?
That being said, this study wouldn't be complete without some kind of impact assessment. Hat tip to J.R. Oaks for giving me this critique , otherwise I would have forgotten to take a look.
Moreover (this is a bit speculative), but I think australia number data time there will be convergence between mobile and desktop indexes. I don't think link graphs will change dramatically because the connected web is just so big. Rather, the paths that some pages take, and the frequency with which they are reached, will change significantly. So, while the link graph will be different, the set of URLs that make up the link graph will be largely the same. Of course, some percentage of the mobile web will remain completely different. The vast majority of sites that use dedicated mobile subdomains or plugins that remove substantial portions of content will remain mobile islands in the connected web.
It's hard to say at this point what the impact will be on search results. It certainly won't leave the SERPs unchanged. What's the point of Google changing its indexing practices and announcing it if it doesn't improve the SERPs?
That being said, this study wouldn't be complete without some kind of impact assessment. Hat tip to J.R. Oaks for giving me this critique , otherwise I would have forgotten to take a look.