So there are no mysteries, we know where we want to go: the digitalization of all information and all processes. Depending on your resources, you can take two paths. You can invest capital and outsource the process, carrying out a specific mega action that provides training, support and prepares for change. Or, if you do not have that budget available, you can do it gradually by gathering your most empathetic collaborators with the concept of innovation and choosing a sector to start with.
It will depend a lot on each case, but you can guide yourself in the following way:
You can use criterion 1 – culture and ecosystem and start the process in the sector that rich people data most identified with the idea, generally IT, so that all the other sectors also create that identification;
Use criterion 2 workforce and start the transformation by digitizing everything related to the happiness of your employees, in this case I can speak with authority: the Rock Content payment platform makes me very happy
;Or, finally, criterion 3, customer portfolio, starting with the marketing and sales sector by implementing digital marketing techniques , automating processes, creating shared databases, etc. As performance improves, the idea will become more and more established.
Time has flown by, we have already reached the end of the post. I hope it serves as an impetus for you to not postpone any longer your steps towards the digital transformation of your company. Do not be afraid of changes, it is a matter of survival in a new reality in which we have more access to the benefits of the digital age. Leave your comment!