On some, competitor targeting is more canada whatsapp number effective. Somewhere, retargeting works better. Somewhere, bundles. Track ineffective ads, adjust bids, experiment with time targeting. There are no special tricks here in terms of management. 4. Setting up a clinic card on maps Instructions on how to add your clinic to Yandex and Google maps can be easily found by searching.
Remember one thing: you must be on the maps! Add and check regularly for: The correct address with directions; Current contacts (phones, messengers, mail); Links to the website and social media accounts; A concise, informative and understandable description of the clinic. Please update the information if it changes. 5. Setting up advertising on Yandex, Google and 2GIS maps A very important point.
It is in the medical niche that advertising on maps gives excellent results. A lead from contextual advertising or targeting, depending on the region, can cost 1,000 rubles, 2,000 rubles, or even more, and one call from a map will cost 200-300 rubles. Many marketers are skeptical about this advertising channel. It does have its downsides: Each site has its own, but fairly high, cost of placement (from 20,000-25,000 rubles per package).