Example 3 – Remarketing List for Search Ads
Posted: Wed Jan 29, 2025 9:33 am
Then, when they saw an ad for this app directly on Facebook or Instagram, they already had a whole system of associations and probably preliminary knowledge about what the ad was about.
This is a well-known scenario related to purely image advertising. Such a phenomenon as banner blindness , which is often mentioned in the context of paid advertising on the Internet, does not exist. However, this is a topic for another episode.
And what about scenario number one? Well, Facebook may not have been the channel asia rcs data that most often closed the sale, but it was the place where the customer most often found out that such a store, brand or products even existed.
Google Ads ads are video ads, display ads, product ads, search ads
And finally, the third and final example: the development industry. We very often run campaigns for this industry. And there, the pattern is even more skewed to one side than in the context of previous campaigns.
The situation is similar in the car dealership industry, with which we often cooperate:
Well, the source of 80% of direct inquiries, sent form inquiries, leads, etc. in both of these industries is Google Ads advertising.
However, these ads are getting more and more expensive, what's more, the competition is trying to advertise on almost the same phrases. Hence, very often our idea for a campaign, scheme, mini marketing funnel is a bit different:
Our job is to “pass” as many people as possible through the website of a given dealer or a given development investment so that later – for example, in a month or two, when someone is actually looking, because they will be at this stage of the purchasing process, leasing a car or renting an apartment – there will be a higher probability that they will see our ad. Or react to our ad.
This is a well-known scenario related to purely image advertising. Such a phenomenon as banner blindness , which is often mentioned in the context of paid advertising on the Internet, does not exist. However, this is a topic for another episode.
And what about scenario number one? Well, Facebook may not have been the channel asia rcs data that most often closed the sale, but it was the place where the customer most often found out that such a store, brand or products even existed.
Google Ads ads are video ads, display ads, product ads, search ads
And finally, the third and final example: the development industry. We very often run campaigns for this industry. And there, the pattern is even more skewed to one side than in the context of previous campaigns.
The situation is similar in the car dealership industry, with which we often cooperate:
Well, the source of 80% of direct inquiries, sent form inquiries, leads, etc. in both of these industries is Google Ads advertising.
However, these ads are getting more and more expensive, what's more, the competition is trying to advertise on almost the same phrases. Hence, very often our idea for a campaign, scheme, mini marketing funnel is a bit different:
Our job is to “pass” as many people as possible through the website of a given dealer or a given development investment so that later – for example, in a month or two, when someone is actually looking, because they will be at this stage of the purchasing process, leasing a car or renting an apartment – there will be a higher probability that they will see our ad. Or react to our ad.